Swim Baits Hard Baits For Sale In Santa Rosa

Sebile's most renowned lure, the Magic Swimmer is a revolutionary design that undulates its jointed body and presents a very natural swimming action even during steady retrieves. All models (Floating, Sinking and Fast Sinking) are stable swimmers and...

Sebile's most renowned lure, the Magic Swimmer is a revolutionary design that undulates its jointed body and presents a very natural swimming action even during steady retrieves. All models (Floating, Sinking and Fast Sinking) are stable swimmers and...

The Lunkerhunt Fetch is a professional grade swimbait that is designed for anglers of all skill levels. Developed collectively with fishing pro Matt Arey, this signature series bait will catch a wide range of fish.

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait Formula.

Sebile's most renowned lure, the Magic Swimmer is a revolutionary design that undulates its jointed body and presents a very natural swimming action even during steady retrieves. All models (Floating, Sinking and Fast Sinking) are stable swimmers and...

The Mimic Minnow is the country's hottest new soft plastic jigging bait. It fools fish like no other lure on the market today. Molded from plastic, it features a lifelike ‘holographic' Baitfish-Image body that swims and wiggles to mimic game fishes'...

The Lunkerhunt Fetch is a professional grade swimbait that is designed for anglers of all skill levels. Developed collectively with fishing pro Matt Arey, this signature series bait will catch a wide range of fish.

The Lunkerhunt Fetch is a professional grade swimbait that is designed for anglers of all skill levels. Developed collectively with fishing pro Matt Arey, this signature series bait will catch a wide range of fish.

The Lunkerhunt Fetch is a professional grade swimbait that is designed for anglers of all skill levels. Developed collectively with fishing pro Matt Arey, this signature series bait will catch a wide range of fish.

I bought this pike lure for big pike in the river, it was perfect, swims great and if jerked quickly looks like a wounded fish. Order was fast and the price was right,, Thank you

The 8-in Walking Boss II Magnum is a revolutionary topwater that features an exaggerated, oversized, and cupped lip, which creates a uniquely powerful surface disturbance when it's retrieved.

Rapala Rippin' Rap. These long casting rattling custom painted lures will not let you down. Viper Custom Tackles custom painted Rippin' Raps were painted using some of our best tried and tested essential Viper color combos and patterns.

Lindy's River Rocker has a curved profile and streamlined shape that produces a wide rocking wobble. Whether it is cast or trolled, this exaggerated action will draw strikes from a variety of species.

River2Sea's Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for musky fishing. The soft, pliable tail rotates on the harness and creates muskie alluring rumbles at variety retrieve speeds and depths.

The Berkley Flicker Minnow features a tournament proven design with insight from some of the top professional anglers in the industry. These lures were developed with the same strict standards as the popular Berkley Flicker Shads.

However you choose to fish this lure, you'll have the advantage of EBS Technology, which emits the actual biological sounds of forage that predators commonly feed on. You can troll it down to 15 ft and let the classic wide wobble go to work.

Johnny Darter is designed to trigger reaction strikes from top predators. Built with an internal rattle, plastic fin, and proper weighting, the Johnny Darter will dart erratically with maximum side-to-side action.